Diploma in Marketing (DIM)

Programme Info

Our marketing programmes will give you the latest skills to meet the needs of an ever-changing industry. The programme will also provide valuable qualifications in addition to your degree. Our diploma covers essential marketing principles, building a strong foundation and focuses on implementing marketing principles laid out in the beginning of the diploma programme and concentrates on the operational side of marketing. You will develop ‘marketing mixes’ and undertake marketing research. Further, it also takes a strategic perspective and allows you to specialise in specific marketing disciplines in the later semester.

Entry Requirement
  • SPM/ O Levels or equivalent- Min. 3 credits (Must at least pass Bahasa Melayu, and Sejarah) , or
  • STPM & A-Levels – Min. 3C’s, or
  • UEC- Min. 3 B6’s, or
  • Other equivalent qualifications.
Intake Date
January, April, July and October